{"id":25659,"date":"2020-10-14T13:27:04","date_gmt":"2020-10-14T11:27:04","guid":{"rendered":"https:\/\/www.hiperbaric.com\/webinar-produtos-processados-por-alta-pressao-hpp\/"},"modified":"2020-12-30T19:44:28","modified_gmt":"2020-12-30T18:44:28","slug":"webinar-high-pressure-processing-hpp-products","status":"publish","type":"post","link":"https:\/\/www.hiperbaric.com\/en\/webinar-high-pressure-processing-hpp-products\/","title":{"rendered":"WEBINAR: High Pressure Processing (HPP) Products &#8211; Safe, Clean-label and with Extended Shelf-life"},"content":{"rendered":"<p><img decoding=\"async\" loading=\"lazy\" class=\"aligncenter wp-image-25651\" src=\"https:\/\/www.hiperbaric.com\/wp-content\/uploads\/2020\/10\/COVER-PT-WEBINAR-collage.png\" alt=\"\" width=\"650\" height=\"347\" srcset=\"https:\/\/www.hiperbaric.com\/wp-content\/uploads\/2020\/10\/COVER-PT-WEBINAR-collage.png 782w, https:\/\/www.hiperbaric.com\/wp-content\/uploads\/2020\/10\/COVER-PT-WEBINAR-collage-300x160.png 300w, https:\/\/www.hiperbaric.com\/wp-content\/uploads\/2020\/10\/COVER-PT-WEBINAR-collage-768x411.png 768w, https:\/\/www.hiperbaric.com\/wp-content\/uploads\/2020\/10\/COVER-PT-WEBINAR-collage-630x337.png 630w, https:\/\/www.hiperbaric.com\/wp-content\/uploads\/2020\/10\/COVER-PT-WEBINAR-collage-420x225.png 420w, https:\/\/www.hiperbaric.com\/wp-content\/uploads\/2020\/10\/COVER-PT-WEBINAR-collage-315x168.png 315w\" sizes=\"(max-width: 650px) 100vw, 650px\" \/><\/p>\n<p><strong>High Pressure Processing (HPP) has been gaining popularity in Portuguese speaking countries, especially in Brazil and Portugal. This interest is due to an increase in the demand for healthier and natural foods, which can be achieved by using a non-thermal preservation method such as HPP. <a href=\"https:\/\/attendee.gotowebinar.com\/register\/7464303376149350414?source=Blog\">Hiperbaric will host a webinar in Portuguese<\/a>, where it will be present the success stories of the Brazilian company BRF, one of the largest food companies in the world, and GL, an innovative company with a variety of solutions in the market of juices and ready-to-eat (RTE) products based in Portugal.<\/strong><br \/>\n<!--more--><\/p>\n<hr \/>\n<p>Hiperbaric invites to you join another exciting webinar on High Pressure Processing (HPP). This webinar will focus on Portuguese speaking countries, with special attention to the potentialities of HPP in the Brazilian and Portuguese markets. Consumers from both countries have shown interest in minimally processed food, and some local companies are already using HPP for different applications to meet consumer demand.<\/p>\n<p>HPP is known as a non-thermal preservation technique that uses water at cold or room temperature (4-25\u00b0C) to generate pressure levels up to 6,000 bar (87,000 psi \/ 600 MPa) to eliminate harmful and spoilage microorganisms, ultimately reducing or eliminating the need for chemical preservatives, while also extending the product shelf-life.<\/p>\n<p>HPP preserves the fresh attributes of the ingredients, such as flavor and nutritional properties, for a few weeks up to a few months, under refrigeration. Not to mention, it can be applied to a wide range of <a href=\"https:\/\/www.hiperbaric.com\/en\/hpp-2020-trends\">applications<\/a> such as juices and beverages, spreads and dips, meat products, ready-to-eat (RTE) meals, baby food, and pet food among others.<\/p>\n<p>&nbsp;<\/p>\n<figure id=\"attachment_25213\" aria-describedby=\"caption-attachment-25213\" style=\"width: 450px\" class=\"wp-caption aligncenter\"><img decoding=\"async\" loading=\"lazy\" class=\"wp-image-25213\" title=\"HPP advantages\" src=\"https:\/\/www.hiperbaric.com\/wp-content\/uploads\/2020\/10\/HPP-Advantages.jpg\" alt=\"Figure 1 - HPP advantages\" width=\"450\" height=\"410\" srcset=\"https:\/\/www.hiperbaric.com\/wp-content\/uploads\/2020\/10\/HPP-Advantages.jpg 653w, https:\/\/www.hiperbaric.com\/wp-content\/uploads\/2020\/10\/HPP-Advantages-300x273.jpg 300w, https:\/\/www.hiperbaric.com\/wp-content\/uploads\/2020\/10\/HPP-Advantages-630x574.jpg 630w, https:\/\/www.hiperbaric.com\/wp-content\/uploads\/2020\/10\/HPP-Advantages-420x383.jpg 420w, https:\/\/www.hiperbaric.com\/wp-content\/uploads\/2020\/10\/HPP-Advantages-315x287.jpg 315w\" sizes=\"(max-width: 450px) 100vw, 450px\" \/><figcaption id=\"caption-attachment-25213\" class=\"wp-caption-text\">Figure 1 &#8211; HPP advantages<\/figcaption><\/figure>\n<p>&nbsp;<\/p>\n<h2><span style=\"color: #0190d4;\">The Growing Trend of HPP products in Brazil and Portugal<\/span><\/h2>\n<p>Brazil has an estimated total population of 212 million, being the sixth most populated country in the world, which also characterizes its strong food industry service, with the <a href=\"https:\/\/www.foodexport.org\/get-started\/country-market-profiles\/south-america\/brazil-country-profile#foodservice\">meat sector<\/a> having the highest growth rate in 2019. Not to mention, the country has a variety of rich fruits and vegetables. Additionally, Brazil is one of the main producers of <a href=\"https:\/\/www.hiperbaric.com\/en\/hpp-in-the-preservation-of-sugarcane-juice\">sugarcane juice<\/a> worldwide. This appreciated beverage is highly perishable and has several heat-sensitive components. By applying HPP, it is possible to avoid thermal processing and to better retain the sensorial attributes, vitamins, antioxidants, and other compounds of added value. Furthermore, since there is no need to add preservatives, it is possible to obtain a clean label with a longer shelf-life.<\/p>\n<p>For example, in the image below, you can see the <a href=\"https:\/\/link.springer.com\/article\/10.1007\/s11947-015-1600-2\">scores of a study<\/a> scoring the sensorial properties on sugarcane juice subjected to HPP vs. thermal pasteurization (TP). HPP was able to better retain the quality attributes of the sugarcane juice and obtain a product shelf-life of at least 28 days.<\/p>\n<p>&nbsp;<\/p>\n<figure id=\"attachment_25685\" aria-describedby=\"caption-attachment-25685\" style=\"width: 550px\" class=\"wp-caption aligncenter\"><img decoding=\"async\" loading=\"lazy\" class=\"wp-image-25685\" title=\"Comparison of the sensorial scores\" src=\"https:\/\/www.hiperbaric.com\/wp-content\/uploads\/2020\/10\/Grafico-ingles.png\" alt=\"Figure 2 \u2013 Comparison of the sensorial scores (color, bitter, sweet, flavor and overall) of sugarcane juice processed by HPP at 6000 bar for 360 seconds, thermal pasteurization at 97\u00b0C for 60 seconds, and the non-processed juice.\" width=\"550\" height=\"442\" srcset=\"https:\/\/www.hiperbaric.com\/wp-content\/uploads\/2020\/10\/Grafico-ingles.png 971w, https:\/\/www.hiperbaric.com\/wp-content\/uploads\/2020\/10\/Grafico-ingles-300x241.png 300w, https:\/\/www.hiperbaric.com\/wp-content\/uploads\/2020\/10\/Grafico-ingles-768x617.png 768w, https:\/\/www.hiperbaric.com\/wp-content\/uploads\/2020\/10\/Grafico-ingles-630x506.png 630w, https:\/\/www.hiperbaric.com\/wp-content\/uploads\/2020\/10\/Grafico-ingles-420x337.png 420w, https:\/\/www.hiperbaric.com\/wp-content\/uploads\/2020\/10\/Grafico-ingles-840x675.png 840w, https:\/\/www.hiperbaric.com\/wp-content\/uploads\/2020\/10\/Grafico-ingles-315x253.png 315w\" sizes=\"(max-width: 550px) 100vw, 550px\" \/><figcaption id=\"caption-attachment-25685\" class=\"wp-caption-text\">Figure 2 \u2013 Comparison of the sensorial scores (color, bitter, sweet, flavor and overall) of sugarcane juice processed by HPP at 6000 bar for 360 seconds, thermal pasteurization at 97\u00b0C for 60 seconds, and the non-processed juice.<\/figcaption><\/figure>\n<p>&nbsp;<\/p>\n<p>Portugal&#8217;s food industry is traditionally characterized by its strong and diverse fishing industry, however, in Brazil, its largest application is the meat sector. However, the Portuguese consumer has a new focus, with over half of the population willing to spend more money to buy healthier food. This scenario potentiates companies to find new preservation alternatives, such as high pressure processing, in order to avoid thermal pasteurization.<\/p>\n<h2><span style=\"color: #0190d4;\">Main Applications in Portuguese-speaking Countries<\/span><\/h2>\n<p>The success of <a href=\"https:\/\/www.brf-global.com\/en\/\">BRF<\/a> is recognized worldwide. As one of the main exporters in Brazil, their products are sold in all five continents. This company is one of the world&#8217;s leading food industries in the meat sector. In addition, they were the first company to adopt HPP technology in Brazil, back in 2013. They started with a small machine, and quickly realized the need for a model with higher productivity, and after a short year, scaled for a new machine, with a higher production capacity.<\/p>\n<p>BRF is well-known for its meat products, but also for a particular feature in the HPP packaging, being pioneers in implementing an easy to open package that allows consumers to <a href=\"https:\/\/www.youtube.com\/watch?v=KpYU37m6UKo\">reuse the packaging<\/a>.<\/p>\n<p>Two years later, in 2016, <a href=\"https:\/\/www.greenpeople.com.br\/\">Green People<\/a> acquired a machine and were pioneers in the market of HPP juices in Brazil, followed by <a href=\"https:\/\/avocado.com.br\/\">Jaguacy<\/a>, in 2018, that also invested in a Hiperbaric machine to process guacamole.<\/p>\n<p>Portugal also has tremendous potential for HPP applications since consumer preferences are radically shifting towards healthier and convenient meals. This has contributed to the rise of RTE products, especially fruit and vegetable-based.<\/p>\n<p>Consequently, two machines were installed in Portugal this year, one in Sopas Graciete and another in <a href=\"https:\/\/www.glsa.pt\/\">GL<\/a>. Still, <a href=\"https:\/\/www.hiperbaric.com\/\">Hiperbaric<\/a> is present in Portugal since 2013, when it installed a machined in the <a href=\"https:\/\/www.ua.pt\/\">University of Aveiro<\/a> used for research purposes.<\/p>\n<p>Sopas Graciete is a family-owned company whose main activity is the production of soups, which are already commercialized in the largest grocery store chains of the country.<\/p>\n<p>The company GL commercializes their HPP products under the brand <a href=\"https:\/\/www.sonatural.pt\/\">Sonatural<\/a>. It is an innovative company, well-known for its juices, smoothies and also their focus on creating new RTE solutions, like their hummus or overnight oats.<\/p>\n<p>&nbsp;<\/p>\n<figure id=\"attachment_25655\" aria-describedby=\"caption-attachment-25655\" style=\"width: 450px\" class=\"wp-caption aligncenter\"><img decoding=\"async\" loading=\"lazy\" class=\"wp-image-25655\" title=\"BRF - Sadia, GL\" src=\"https:\/\/www.hiperbaric.com\/wp-content\/uploads\/2020\/10\/Figura-3.png\" alt=\"Figure 3 - On the left one of the hams commercialized by BRF, under the brand of Sadia and on the right the hummus variety offered by GL.\" width=\"450\" height=\"292\" srcset=\"https:\/\/www.hiperbaric.com\/wp-content\/uploads\/2020\/10\/Figura-3.png 1557w, https:\/\/www.hiperbaric.com\/wp-content\/uploads\/2020\/10\/Figura-3-300x195.png 300w, https:\/\/www.hiperbaric.com\/wp-content\/uploads\/2020\/10\/Figura-3-1024x664.png 1024w, https:\/\/www.hiperbaric.com\/wp-content\/uploads\/2020\/10\/Figura-3-768x498.png 768w, https:\/\/www.hiperbaric.com\/wp-content\/uploads\/2020\/10\/Figura-3-1536x996.png 1536w, https:\/\/www.hiperbaric.com\/wp-content\/uploads\/2020\/10\/Figura-3-1260x817.png 1260w, https:\/\/www.hiperbaric.com\/wp-content\/uploads\/2020\/10\/Figura-3-630x409.png 630w, https:\/\/www.hiperbaric.com\/wp-content\/uploads\/2020\/10\/Figura-3-420x272.png 420w, https:\/\/www.hiperbaric.com\/wp-content\/uploads\/2020\/10\/Figura-3-840x545.png 840w, https:\/\/www.hiperbaric.com\/wp-content\/uploads\/2020\/10\/Figura-3-315x204.png 315w\" sizes=\"(max-width: 450px) 100vw, 450px\" \/><figcaption id=\"caption-attachment-25655\" class=\"wp-caption-text\">Figure 3 &#8211; On the left one of the hams commercialized by BRF, under the brand of Sadia and on the right the hummus variety offered by GL.<\/figcaption><\/figure>\n<p>&nbsp;<\/p>\n<p>If you want to learn more about HPP technology and how to improve the safety and quality of your products, do not hesitate to contact <a href=\"https:\/\/www.hiperbaric.com\/\">Hiperbaric<\/a>, the world leader in high pressure processing for the food industry.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>High Pressure Processing (HPP) has been gaining popularity in Portuguese speaking countries, especially in Brazil and Portugal. This interest is due to an increase in the demand for healthier and natural foods, which can be achieved by using a non-thermal preservation method such as HPP. Hiperbaric will host a webinar in Portuguese, where it will&#8230;<\/p>\n","protected":false},"author":6,"featured_media":25652,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"inline_featured_image":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":"","_wp_rev_ctl_limit":""},"categories":[348,254,253],"tags":[],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>WEBINAR: High Pressure Processing (HPP) Products - Safe, Clean-label and with Extended Shelf-life - Hiperbaric<\/title>\n<meta name=\"description\" content=\"Webinar in Portuguese (High-Pressure Processing (HPP) products), where it will be presented the success stories of the BRF and GL\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.hiperbaric.com\/en\/webinar-high-pressure-processing-hpp-products\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"WEBINAR: High Pressure Processing (HPP) Products - Safe, Clean-label and with Extended Shelf-life - Hiperbaric\" \/>\n<meta property=\"og:description\" content=\"Webinar in Portuguese (High-Pressure Processing (HPP) products), where it will be presented the success stories of the BRF and GL\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.hiperbaric.com\/en\/webinar-high-pressure-processing-hpp-products\/\" \/>\n<meta property=\"og:site_name\" content=\"Hiperbaric\" \/>\n<meta property=\"article:published_time\" content=\"2020-10-14T11:27:04+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2020-12-30T18:44:28+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.hiperbaric.com\/wp-content\/uploads\/2020\/10\/COVER-PT-WEBINAR-collage.png\" \/>\n\t<meta property=\"og:image:width\" content=\"782\" \/>\n\t<meta property=\"og:image:height\" content=\"418\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Oscar Garc\u00eda\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Oscar Garc\u00eda\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"5 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.hiperbaric.com\/en\/webinar-high-pressure-processing-hpp-products\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.hiperbaric.com\/en\/webinar-high-pressure-processing-hpp-products\/\"},\"author\":{\"name\":\"Oscar Garc\u00eda\",\"@id\":\"https:\/\/www.hiperbaric.com\/en\/#\/schema\/person\/e5fb946eccd464c20d398e760909b119\"},\"headline\":\"WEBINAR: High Pressure Processing (HPP) Products &#8211; 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